La marca estadounidense da un paso firme en el mercado local con su colección de botines de alto rendimiento, liderada por Harry Kane. Nuevo CTRL^ PACK de Skechers llega a Perú.
Skechers – la compañía de la tecnología del confort – ofrece calzado, ropa y accesorios para toda la familia en sus 34 tiendas a nivel nacional. Con colecciones deportivas, urbanas y estacionales, puedes conocer más propuestas y lanzamientos siguiendo a @skechersperu en su cuenta oficial de Instagram. Skechers Football lanza el nuevo CTRL^ PACK en Perú este 11 de agosto.
Skechers Lanza el Nuevo CTRL^ PACK
La espera terminó. Este 11 de Agosto, Skechers Football lanzará oficialmente en Perú su nueva colección de botines CTRL^ Pack, una línea pensada para futbolistas que buscan precisión, estilo y la máxima comodidad en la cancha. Con este lanzamiento, la marca trae al país la evolución de su exitoso modelo SKX, usado por el delantero del Bayern Múnich, Harry Kane.
La colección estará disponible en tiendas seleccionadas de Skechers a nivel nacional y a través de su canal digital, marcando un hito en la presencia de la marca en el mundo del fútbol peruano.
El nuevo SKX_2 Elite, protagonista del CTRL^ Pack, está diseñado para brindar un control total del balón, con una estructura ligera, tecnología de tracción multidireccional y una plantilla Hyper Burst Pro® que ofrece una pisada firme, cómoda y explosiva. Junto a este modelo, también llegará el Razor 1.5 Elite, enfocado en la velocidad, con una suela infundida en carbono y un diseño inspirado en el atletismo de alto rendimiento.
“El fútbol peruano merece calzado de nivel mundial. Por eso traemos al país una colección que está siendo utilizada por figuras internacionales como Harry Kane, Isco y Mohammed Kudus. Es el momento de elevar el juego también desde los pies”, señala el equipo de Skechers Perú.
La colección contará con versiones Academy, Club, Youth y Kids, en estilos para superficies firmes y césped artificial, permitiendo que jugadores de todas las edades y niveles accedan a la comodidad y tecnología que caracteriza a Skechers.
El lanzamiento vendrá acompañado de una activación digital en redes sociales, con la campaña interactiva Skechers Football Helpline, donde los fanáticos del deporte rey podrán ganar botines del CTRL^ Pack compartiendo historias divertidas sobre esos amigos con “toque imperfecto”.
Este 11 de agosto, los peruanos podrán dar el primer toque con estilo, precisión y la tecnología que está marcando tendencia en el mundo del fútbol.
- Síguelo en @skechersfootball y @skechersperu para más detalles.
About Skechers Peru and Skechers U.S.A., Inc.
Skechers Peru is a subsidiary of Skechers U.S.A., Inc. (NYSE:SKX), The Comfort Technology Company® based in Southern California. Skechers designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children. The Company’s collections are available in 180 countries and territories through department and specialty stores, and direct to consumers through skechers.com and approximately 5,300 Skechers retail stores. A Fortune 500® company, Skechers manages its international business through a network of wholly-owned subsidiaries, joint venture partners, and distributors. For more information, please visit about.skechers.com and follow us on @skechersperu
This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may include, without limitation, Skechers’ future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion, opening of new stores and additional expenditures, and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include the disruption of business and operations due to the COVID-19 pandemic; delays or disruptions in our supply chain; international economic, political and market conditions including the effects of inflation and foreign currency exchange rate fluctuations around the world, the challenging consumer retail markets in the United States, and the impact of wars, acts of war and other conflicts around the world; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers, especially in the highly competitive performance footwear market; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in Skechers’ annual report on Form 10-K for the year ended December 31, 2023 and its quarterly reports on Form 10-Q in 2024. Taking these and other risk factors associated with the COVID-19 pandemic into consideration, the dynamic nature of these circumstances means that what is stated in this press release could change at any time, and as a result, actual results could differ materially from those contemplated by such forward-looking statements. The risks included here are not exhaustive. Skechers operates in a very competitive and rapidly changing environment. New risks emerge from time to time and we cannot predict all such risk factors, nor can we assess the impact of all such risk factors on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.
